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Case study - Dr. Oetker mailing envelopes Sometimes, great ideas need not cost a fortune. Following a comment from journalists that receiving news releases is normally quite a boring process, Footprint cut down existing vinyl stickers showing Dr. Oetker's Pizza Ristorante product and attached them to the front of envelopes, printing the Ristorante logo on the reverse to create an eye-catching yet very cost-effective journalist mailing.
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